01. A university’s marketing department works on email campaigns for advancement. It wants to measure campaign effectiveness, return on investment, and Opportunity conversion using standard Salesforce functionality.
What should the consultant recommend to meet this requirement?
a) Campaign influence
b) Campaign member
c) Parent campaigns
d) Campaign hierarchy
02. What is the correct order of operations to ensure customer success in an Education Cloud implementation?
a) Document Current State, Conduct: Discovery Workshops, Write Test Scripts & Plans, Build Solution & Test, Generate Solution Design, Deploy.
b) Conduct Discovery Workshops, Document Current State, Write Test Scripts Plans, Generate Solution Design, Build Solution & Test, Deploy.
c) Document Current State, Conduct Discovery Workshops, Generate Solution Design, Write Test Scripts & Plans, Build Solution & Test, Deploy.
d) Conduct Discovery Workshops, Document Current State, Generate Solution Design, Write Test Scripts & Plans, Build Solution & Test, Deploy.
03. During the requirements gathering phase, the academic staff stated that students are independent of any Account or Company. The staff requested that the Contact’s Account field be blank and hidden on the page layout.
What is the impact of creating a Contact without a parent Account?
a) Contacts are private only to the record owner, and inaccessible to other users.
b) Contacts are at risk of ownership data skew, which may result in performance issues.
c) Contacts will require manually creating a related Affiliation record to enable sharing, adding more complexity.
d) Contacts are public to all users, potentially sharing sensitive data.
04. Recruiters at an institution are evaluating tools to enhance their email. They want to see when a student has opened an email or clicked on a link. Recruiters also want to insert time slots directly from their calendar into an email and allow students to choose the meeting time.
Which solution should the consultant recommend?
a) Gmail Integration
b) Einstein Activity Capture
c) Custom automation
d) Salesforce Inbox
05. College advisors want assistance proactively identifying student issues as they arise. Which functionality in Student Success Hub should the consultant recommend?
a) Early Alerts
b) Mass Actions
c) Success Plans
d) Advising Events
06. Student Services is preparing to migrate student Incident and Incident Resolution data from its old system to a Salesforce.org that uses the Education Data Architecture (EDA).
Which two objects should the consultant use?
Choose 2 answers.
a) Attribute
b) Case
c) Case Comment
d) Behavior Response
07. How should a consultant prepare for a successful Education Cloud discovery session with an institution?
a) List the current challenges in education.
b) Create an Education Cloud storyboard.
c) Build the institution’s technology roadmap.
d) Review the institution’s strategic plan.
08. The VP of Development is preparing to visit the university’s top supporters. The VP wants to maximize travel time by prioritizing pledges. that are most likely to close. Which reporting solution should the consultant recommend?
a) Salesforce Maps
b) Opportunity Funnel Report
c) Einstein Forecasting
d) Einstein Opportunity Scoring
09. The Student Services department wants a way for students and advisors to picture academic options more clearly and visualize degree requirements. Which two components should the consultant recommend to meet their needs?
Choose 2 answers
a) Plan Requirements
b) Path
c) Success Plans
d) Pathways
10. University Advancement staff are required to authenticate to internal systems both by logging in with a username and password and by authenticating vis an app on their phone.
Which identity management feature should the consultant recommend to meet this requirement?
a) Single sign-on
b) Multi-factor authentication
c) Connected apps
d) Social sign-on
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