Salesforce Marketing Cloud Intelligence Certification Exam Syllabus
The Salesforce AP-215 exam preparation guide is designed to provide candidates with necessary information about the Marketing Cloud Intelligence exam. It includes exam summary, sample questions, practice test, objectives and ways to interpret the exam objectives to enable candidates to assess the types of questions-answers that may be asked during the Salesforce Marketing Cloud Intelligence Accredited Professional exam.
It is recommended for all the candidates to refer the AP-215 objectives and sample questions provided in this preparation guide. The Salesforce Marketing Cloud Intelligence certification is mainly targeted to the candidates who want to build their career in Salesforce Accredited Professional domain and demonstrate their expertise. We suggest you to use practice exam listed in this cert guide to get used to with exam environment and identify the knowledge areas where you need more work prior to taking the actual Salesforce Marketing Cloud Intelligence Accredited Professional exam.
Salesforce AP-215 Exam Summary:
| Exam Name | Salesforce Marketing Cloud Intelligence Accredited Professional |
| Exam Code | AP-215 |
| Exam Price |
Registration fee: USD 150 Retake fee: USD 150 |
| Duration | 90 minutes |
| Number of Questions | 45 |
| Passing Score | 60% |
| Recommended Training / Books | Marketing Cloud Intelligence Curriculum |
| Schedule Exam |
Kryterion Webassessor PEARSON VUE |
| Sample Questions | Salesforce AP-215 Sample Questions |
| Recommended Practice | Salesforce Marketing Cloud Intelligence Accredited Professional Practice Test |
Salesforce Marketing Cloud Intelligence Syllabus:
| Section | Objectives | Weight |
|---|---|---|
| General Functionalities | - General Marketing Cloud Intelligence functionality & knowledge | 13% |
| Data Integration Code Ability | - Common Marketing Cloud Intelligence functions | 12% |
| Mapping | - Marketing Cloud Intelligence ingestion capabilities and their outcomes | 5% |
| Data Update Permissions |
- Data Update permissions, including related settings - General Parent-Child setups, including ‘Source of Truth’ requirement |
5% |
| Harmonization Best Practices | - Harmonization methods, properties, pros & cons | 3% |
| Vlookup | - Vlookup statements and general vlookup properties | 5% |
| Overarching Entities | - Knowledge of Overarching Entities, including ability to identify which use cases it can be applied to and how | 3% |
| Data Fusion | - Use cases for Data Fusion and its properties | 3% |
| Calculated Dimensions & Measurements |
- Calculated objects and their functionalities - Ability to recognize different aggregation types |
7% |
| Harmonization Center (Patterns/Data Classification/Validation) | - Harmonization Center and its capabilities, including Classification Rules, Validation Lists, Patterns and Harmonized Dimensions | 13% |
| CRM | - CRM properties and behavior within Marketing Cloud Intelligence | 12% |
| QA Ability | - Perform common QA steps for various platform scenarios | 9% |
| Data Model |
- Marketing Cloud Intelligence data model entities and its relationships - Data categorization, including main entities, keys and attributes |
5% |
| Design Feasibility |
- Identify invalid solutions from multiple solution design diagrams - Identify valid solutions from multiple solution design diagrams |
5% |
- Salesforce Accredited Professional Certification |
- Salesforce Marketing Cloud Intelligence Cert Guide |
- Marketing Cloud Intelligence |
- Salesforce Marketing Cloud Intelligence Accredited Professional |
- Marketing Cloud Intelligence Exam Prep Guide |
- Marketing Cloud Intelligence Exam Price |
- Marketing Cloud Intelligence Training |
- Salesforce Marketing Cloud Intelligence Training |
- Marketing Cloud Intelligence Certification Cost |
- Salesforce Marketing Cloud Intelligence Books |
- Salesforce Marketing Cloud Intelligence Certification |
- Marketing Cloud Intelligence Study Guide |
- AP-215 Marketing Cloud Intelligence |
- AP-215 Prep Guide |
- AP-215 |
- Salesforce AP-215 Study Guide |
- AP-215 Books |
- AP-215 Exam Cost |
- AP-215 Passing Score |
- AP-215 Syllabus |
- Marketing Cloud Intelligence Exam Books |
- Marketing Cloud Intelligence Certification Syllabus
